title: Gaining and sustaining first mover advantage in the growing market (a case of international companies operating in the market of St. Petersburg and the Leningrad region)
metadata.name: dc.contributor.advisor
metadata.value: Golubeva, Anastasia A.
metadata.lang: -
metadata.name: dc.contributor.author
metadata.value: Uspasskaya, Elena
metadata.lang: -
metadata.name: dc.contributor.author
metadata.value: Успасская, Е.
metadata.lang: -
metadata.name: dc.date.accessioned
metadata.value: 2014-03-05T08:47:54Z
metadata.lang: -
metadata.name: dc.date.accessioned
metadata.value: 2014-03-17T05:42:09Z
metadata.lang: -
metadata.name: dc.date.available
metadata.value: 2014-03-05T08:47:54Z
metadata.lang: -
metadata.name: dc.date.available
metadata.value: 2014-03-17T05:42:09Z
metadata.lang: -
metadata.name: dc.date.issued
metadata.value: 2011
metadata.lang: -
metadata.name: dc.identifier.uri
metadata.value: http://hdl.handle.net/11701/735
metadata.lang: -
metadata.name: dc.identifier.uri
metadata.value: http://hdl.handle.net/11701/735
metadata.lang: -
metadata.name: dc.description.abstract
metadata.value: The objective of the master’s thesis is to explore factors responsible for a company gaining and sustaining first mover advatnage in the growing market, and to illustrate them on the example of international companies operating in Russia that have production facilities in St. Petersburg and the Leningrad region that entered the Russian market at different periods of time –the 1990s, and the first decade of the 21st century. The tasks of the paper were to explore types of first mover advantage, and ways to measure it, analyze sources of first mover advantage in market and non-market environment of business, identify opportunities and challenges of doing business in emerging markets for first movers, and identify sources of first mover advantage based on the literature review of major works in the area, and conduct an empirical research to compare those sources with the factors responsible for gaining and sustaining FMA on the example of two international companies running operations in the market of St. Petersburg and the Leningrad region, namely companies working in tobacco and automobile industry. As a result of research an integrative framework has been developed. It is based on extensive literature review (59 sources), and is tested on the cases of two companies – JTI and Ford – operating in Russia.
metadata.lang: ru
metadata.name: dc.language.iso
metadata.value: English
metadata.lang: ru
metadata.name: dc.publisher
metadata.value: Master in International Business, Graduate School of Management, Saint Petersburg State University
metadata.lang: -
metadata.name: dc.subject
metadata.value: first movers
metadata.lang: ru
metadata.name: dc.subject
metadata.value: gaining and sustaining first mover advatnage
metadata.lang: ru
metadata.name: dc.subject
metadata.value: компания-первопроходец
metadata.lang: ru
metadata.name: dc.subject
metadata.value: получение и поддержание преимуществ первопроходца
metadata.lang: ru
metadata.name: dc.title
metadata.value: Gaining and sustaining first mover advantage in the growing market (a case of international companies operating in the market of St. Petersburg and the Leningrad region)
metadata.lang: ru
metadata.name: dc.title.alternative
metadata.value: Получение и поддержание конкурентных преимуществ компаниями-первопроходцами на развивающихся рынках (на примере международных компаний, работающих в Санкт-Петербурге и Ленинградской области)
metadata.lang: ru
metadata.name: dc.type
metadata.value: Thesis
metadata.lang: ru
metadata.name: dc.description.altabstract
metadata.value: Магистерская работа посвящена изучению факторов, отвечающих за получение и поддержание преимущества первопроходца на развивающемся рынке, на примере компаний, работающих в России и имеющих производства в Санкт-Петербурге и Ленинградской области. Задачами исследования являются изучение видов преимуществ первопроходца, анализ источников данных преимуществ, как в рыночной, так и нерыночной среде бизнеса, а также определение возможностей и рисков ведения бизнеса на развивающемся рынке России. В результате исследования была создана схема, куда вошли факторы, обеспечивающие преимущество первопроходца, в основе которой лежит тщательный анализ 59 исследований в области компаний-первопроходцев. Данная схема была протестирована в практической части работы на примере кейсов двух компаний, работающих в России - JTI и Ford.
metadata.lang: ru
resources.filename: Uspasskaya_Reference.pdf
resources.url: https://dspace.spbu.ru/bitstream/11701/735/1/Uspasskaya_Reference.pdf
resources.format: Adobe PDF
resources.size: 74,7 kB
resources.filename: Uspassakaya_Review.pdf
resources.url: https://dspace.spbu.ru/bitstream/11701/735/2/Uspassakaya_Review.pdf
resources.format: Adobe PDF
resources.size: 91,02 kB
resources.filename: Gaining and sustaining first mover advantage in the growing market _ (a case of international companies operating in St. Petersburg and the Leningrad region) [master's th.html
resources.url: https://dspace.spbu.ru/bitstream/11701/735/7/Gaining%20and%20sustaining%20first%20mover%20advantage%20in%20the%20growing%20market%20_%20%28a%20case%20of%20international%20companies%20operating%20in%20St.%20Petersburg%20and%20the%20Leningrad%20region%29%20%5bmaster%27s%20th.html
resources.format: Full Text available in Vivaldi
resources.size: 33,84 kB