title: Constructing the image of the USSR in traditional media (on the example of Argumenty i Fakty): Experience of statistical and qualitative analysis of communication strategies
metadata.name: dc.contributor.author
metadata.value: Suslov, Ivan V.
metadata.lang: -
metadata.name: dc.contributor.author
metadata.value: Tikhonova, Sof ’ya V.
metadata.lang: -
metadata.name: dc.contributor.author
metadata.value: Balash, Vladimir A.
metadata.lang: -
metadata.name: dc.date.accessioned
metadata.value: 2024-08-27T20:07:35Z
metadata.lang: -
metadata.name: dc.date.available
metadata.value: 2024-08-27T20:07:35Z
metadata.lang: -
metadata.name: dc.date.issued
metadata.value: 2024-06
metadata.lang: -
metadata.name: dc.identifier.citation
metadata.value: Suslov I. V., Tikhonova S. V., Balash V. A. (2024). Constructing the image of the USSR in traditional media (on the example of Argumenty i Fakty): Experience of statistical and qualitative analysis of communication strategies. Media Linguistics, 11 (2), 224–236. https://doi.org/10.21638/spbu22.2024.205 (In Russian)
metadata.lang: en_GB
metadata.name: dc.identifier.other
metadata.value: https://doi.org/10.21638/spbu22.2024.205
metadata.lang: -
metadata.name: dc.identifier.uri
metadata.value: http://hdl.handle.net/11701/47368
metadata.lang: -
metadata.name: dc.description.abstract
metadata.value: The article defines the communication strategies of creating the image of the USSR on the
  basis of statistical and qualitative analysis of the Argumenty i Fakty content. The empirical
  basis of the article is based on the material of the newspaper published from 1992 to 2022.
  The use of statistical methods to analyze all issues (by continuous sampling) made it possible
  to identify the range of articles that mention the lexemes “USSR”, “Soviet Union”, “Union Soviet”,
  “country Soviet”. Communication strategies are determined by analyzing the frequency
  of mentioning certain word forms in the media content. The use of the thematic modeling
  algorithm, namely, the method of machine learning allowed us to analyze the corpus of documents,
  to detect patterns of words and phrases that occur most often and thus characterize
  the content of Argumenty i Fakty, and to automatically group articles in which terms close in
  meaning occur. Thus, 5757 articles were classified and 95 clusters were identified, which in
  turn were reduced to 16 large thematic blocks: sports, cinema, economy, music, memory, ideology,
  politics, education, space, debts and credits, products, man, war in Afghanistan, intelligence,
  atomic project. The most prominent images of the USSR in the newspaper Argumenty
  i Fakty appear to be the following: the winner in World War II and the geopolitical rival of the USA in the Cold War. Statistical analysis of the articles proves the importance of the Soviet
  experience for understanding Russia’s domestic and foreign policy. Qualitative discourse
  analysis shows the prevalence of positive representation of the Soviet era, which allows to label
  the USSR as a significant “other” for contemporary Russia. Argumenty i Fakty is characterized
  as an important agent/subject of the contemporary politics of symbolic identification.
metadata.lang: en_GB
metadata.name: dc.description.sponsorship
metadata.value: The research was funded by the Russian Science Foundation grant no. 22-18-00153 “The Image of
  the USSR in Historical Memory: A Study of Media Strategies for Reproducing Representations of the Past
  in Russia and Foreign Countries”.
metadata.lang: en_GB
metadata.name: dc.language.iso
metadata.value: ru
metadata.lang: en_GB
metadata.name: dc.publisher
metadata.value: St Petersburg State University
metadata.lang: en_GB
metadata.name: dc.relation.ispartofseries
metadata.value: Media Linguistics;Volume 11; Issue 2
metadata.lang: -
metadata.name: dc.subject
metadata.value: image of the USSR
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: quantitative content analysis
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: Argumenty i Fakty
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: traditional media
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: communication strategies
metadata.lang: en_GB
metadata.name: dc.title
metadata.value: Constructing the image of the USSR in traditional media (on the example of Argumenty i Fakty): Experience of statistical and qualitative analysis of communication strategies
metadata.lang: en_GB
metadata.name: dc.type
metadata.value: Article
metadata.lang: en_GB
resources.filename: 05.pdf
resources.url: https://dspace.spbu.ru/bitstream/11701/47368/1/05.pdf
resources.format: Adobe PDF
resources.size: 634,63 kB