title: The restaurant business value proposition: Intellectual text analysis of online customer reviews
metadata.name: dc.contributor.author
metadata.value: Serova, Elena G.
metadata.lang: -
metadata.name: dc.contributor.author
metadata.value: Fainshtein, Elizaveta M.
metadata.lang: -
metadata.name: dc.date.accessioned
metadata.value: 2022-09-13T16:27:11Z
metadata.lang: -
metadata.name: dc.date.available
metadata.value: 2022-09-13T16:27:11Z
metadata.lang: -
metadata.name: dc.date.issued
metadata.value: 2022-03
metadata.lang: -
metadata.name: dc.identifier.citation
metadata.value: Serova E. G., Fainshtein E. M. 2022. The restaurant business value proposition: Intellectual text analysis of online customer reviews. Vestnik of Saint Petersburg University. Management 21 (1): 47–73.
metadata.lang: en_GB
metadata.name: dc.identifier.other
metadata.value: http://doi.org/10.21638/11701/spbu08.2022.103
metadata.lang: -
metadata.name: dc.identifier.uri
metadata.value: http://hdl.handle.net/11701/37743
metadata.lang: -
metadata.name: dc.description.abstract
metadata.value: The purpose of the paper is to study value proposition factors in online customer reviews that
  characterize consumer inquiries in the catering industry by using text-mining techniques. Research
  design focuses on the analysis of chain restaurants, which focuses on the usefulness of the service
  indicated in a quantitative system of scores, and pleasure factors for customers. Empirical data from
  201 online reviews were collected from TripAdvisor service, which contains information about
  consumer preferences from St. Petersburg, Russia. In addition to text mining, the study used a correlation
  analysis of rating scores for chain restaurant customers, comparing the online reviews of
  satisfied and dissatisfied customers. The results of the study identified certain categories of factors of
  high importance for customers, which were revealed in both positive and negative online reviews.
  The results of the analysis help the restaurant management system to manage the value proposition
  properly taking into account various consumer factors of the preferences indicated in reviews. The
  research implications allow managers to purposefully select those factors that will achieve the desired
  effect in the relationship marketing. This study gives an opportunity to management specialists
  of the company explore and account for the emotional sentiment of online reviews.
metadata.lang: en_GB
metadata.name: dc.language.iso
metadata.value: ru
metadata.lang: en_GB
metadata.name: dc.publisher
metadata.value: St Petersburg State University
metadata.lang: en_GB
metadata.name: dc.relation.ispartofseries
metadata.value: Vestnik of St Petersburg University. Management;Volume 21; Issue 1
metadata.lang: -
metadata.name: dc.subject
metadata.value: text mining
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: semantic analysis
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: correlation analysis
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: chain restaurants
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: value proposition
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: online customer reviews
metadata.lang: en_GB
metadata.name: dc.title
metadata.value: The restaurant business value proposition: Intellectual text analysis of online customer reviews
metadata.lang: en_GB
metadata.name: dc.type
metadata.value: Article
metadata.lang: en_GB
resources.filename: 902.pdf
resources.url: https://dspace.spbu.ru/bitstream/11701/37743/1/902.pdf
resources.format: Adobe PDF
resources.size: 2,07 MB