title: WEBSITE TRANSLATION AND LOCALISATION: MYTHS AND REALITY
metadata.name: dc.contributor.author
metadata.value: Shurlina, Olga V.
metadata.lang: -
metadata.name: dc.date.accessioned
metadata.value: 2024-10-24T15:52:47Z
metadata.lang: -
metadata.name: dc.date.available
metadata.value: 2024-10-24T15:52:47Z
metadata.lang: -
metadata.name: dc.date.issued
metadata.value: 2024
metadata.lang: -
metadata.name: dc.identifier.other
metadata.value: https://doi.org/10.21638/2782-1943.2023.22
metadata.lang: -
metadata.name: dc.identifier.uri
metadata.value: http://hdl.handle.net/11701/47826
metadata.lang: -
metadata.name: dc.description.abstract
metadata.value: This paper deals with the issue of translating the textual content of a website
  into the language of the target user in the context of localisation. In translation
  studies, there is still no complete understanding of what localisation is,
  although the concept itself is often mentioned in academic works. The emphasis
  is on the multi-dimensional nature of the localisation process, which
  includes translation. The method used was to compare the textual content of
  the original and localised versions of the ASOS and Pull&Bear online store
  websites. The results obtained can be of theoretical importance for the further
  development of translation issues to be solved during the localisation project.
  From an applied point of view, they can be useful for translation didactics:
  they can make it possible to harmonise the knowledge of novice localisation
  translators in the field of translation theory and avoid mistakes when solving
  translation tasks.
metadata.lang: en_GB
metadata.name: dc.language.iso
metadata.value: en
metadata.lang: en_GB
metadata.name: dc.publisher
metadata.value: St Petersburg State University
metadata.lang: en_GB
metadata.name: dc.relation.ispartofseries
metadata.value: Synergy of Languages & Cultures 2023: Interdiscipilinary Studies;
metadata.lang: -
metadata.name: dc.subject
metadata.value: translation
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: localisation
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: website
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: globalisation
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: glocalisation
metadata.lang: en_GB
metadata.name: dc.title
metadata.value: WEBSITE TRANSLATION AND LOCALISATION: MYTHS AND REALITY
metadata.lang: en_GB
metadata.name: dc.type
metadata.value: Article
metadata.lang: en_GB
resources.filename: 253-261.pdf
resources.url: https://dspace.spbu.ru/bitstream/11701/47826/1/253-261.pdf
resources.format: Adobe PDF
resources.size: 632,85 kB