title: Tracing the trajectories of contemporary online joking
metadata.name: dc.contributor.author
metadata.value: Tsakona, Villy
metadata.lang: -
metadata.name: dc.date.accessioned
metadata.value: 2020-09-09T10:54:27Z
metadata.lang: -
metadata.name: dc.date.available
metadata.value: 2020-09-09T10:54:27Z
metadata.lang: -
metadata.name: dc.date.issued
metadata.value: 2020-06
metadata.lang: -
metadata.name: dc.identifier.citation
metadata.value: Tsakona, V. (2020). Tracing the trajectories of contemporary online joking. Media Linguistics, 7 (2), 169–183.
metadata.lang: en_GB
metadata.name: dc.identifier.other
metadata.value: https://doi.org/10.21638/spbu22.2020.202
metadata.lang: -
metadata.name: dc.identifier.uri
metadata.value: http://hdl.handle.net/11701/19333
metadata.lang: -
metadata.name: dc.description.abstract
metadata.value: Joke cycles nowadays emerge in social media networks and rely on intertextual links established among various texts/genres. Social media participants, in particular, are often inspired by current sociopolitical events and, as a response, create humorous texts which are
  disseminated online to convey their stances towards the events referred to and to amuse
  other members of social networks. Intertextuality plays a significant role in this process, as
  the humorous material created draws not only on serious texts about the events commented
  upon, but also on previous humorous material usually circulating online. The present case
  study involves the humorous texts produced after the unexpected landing of a commercial
  flight in Timişoara, Romania instead of Thessaloniki, Greece due to bad weather conditions. The event was mostly perceived as incongruous, and hence funny, by the Greek audience, so it quickly attracted media attention and generated both serious and humorous
  discussions in the Greek public sphere. The intertextual analysis of the data focuses on the
  humorous reactions to the event, in particular on the synergy between humor and intertextuality for creating and disseminating humor in online environments. More specifically, it
  demonstrates how social media participants exploit and reframe textual material coming
  from diverse sources to produce entertaining texts, attract the attention of the audience, and
  contribute to online discussions of current affairs. During this process, online joke cycles
  seem to be created by imitating –in a sense– and recontextualizing the production process
  of oral joke cycles, which were popular among speakers before the advent and spreading of
  social media. The intertextual chain traced through the proposed analysis shows how serious and humorous texts become part of a transformation process in online contexts and for
  entertaining purposes.
metadata.lang: en_GB
metadata.name: dc.language.iso
metadata.value: en
metadata.lang: en_GB
metadata.name: dc.publisher
metadata.value: St Petersburg State University
metadata.lang: en_GB
metadata.name: dc.relation.ispartofseries
metadata.value: Media Linguistics;Volume 7; Issue 2
metadata.lang: -
metadata.name: dc.subject
metadata.value: humor
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: intertextuality
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: digital media
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: intertextual chains
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: recontextualization
metadata.lang: en_GB
metadata.name: dc.title
metadata.value: Tracing the trajectories of contemporary online joking
metadata.lang: en_GB
metadata.name: dc.type
metadata.value: Article
metadata.lang: en_GB
resources.filename: 169-183.pdf
resources.url: https://dspace.spbu.ru/bitstream/11701/19333/1/169-183.pdf
resources.format: Adobe PDF
resources.size: 2,69 MB