title: Dominants of Audiovisual Text in the Aspect of TV Discourses Research
metadata.name: dc.contributor.author
metadata.value: Berezhnaia, Marina A.
metadata.lang: -
metadata.name: dc.date.accessioned
metadata.value: 2017-03-17T15:41:08Z
metadata.lang: -
metadata.name: dc.date.available
metadata.value: 2017-03-17T15:41:08Z
metadata.lang: -
metadata.name: dc.date.issued
metadata.value: 2016-09
metadata.lang: -
metadata.name: dc.identifier.citation
metadata.value: Berezhnaia M. A. Dominants of Audiovisual Text in the Aspect of TV Discourses Research. Vestnik SPbSU. Series 9. Philology. Asian Studies. Journalism, 2016, issue 3, pp. 147–156.
metadata.lang: en_GB
metadata.name: dc.identifier.other
metadata.value: 10.21638/11701/spbu09.2016.317
metadata.lang: -
metadata.name: dc.identifier.uri
metadata.value: http://hdl.handle.net/11701/6092
metadata.lang: -
metadata.name: dc.description.abstract
metadata.value: The article proves the possibility of using the method of an emotional and semantic dominant in the
  analysis of audiovisual texts, namely television news in the aspect of discourses forming. Modern
  “by-the-way” perception of compression television texts determines the need to investigate the keywords
  of messages that in the audiovisual version of the presentation appear as complex intermedia
  dominants. They define the meaning of the text and its understanding by the audience. Identification
  of such key moments will expand the palette of creative methods of presenting information and reveal
  the ways of creation of TV discourses. Refs 28.
metadata.lang: en_GB
metadata.name: dc.language.iso
metadata.value: ru
metadata.lang: en_GB
metadata.name: dc.publisher
metadata.value: St Petersburg State University
metadata.lang: en_GB
metadata.name: dc.relation.ispartofseries
metadata.value: Vestnik of St Petersburg University. Series 9. Philology. Asian Studies. Journalism;Issue 3
metadata.lang: -
metadata.name: dc.subject
metadata.value: television test
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: emotional & semantic dominant
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: discourse
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: TV creative methods
metadata.lang: en_GB
metadata.name: dc.title
metadata.value: Dominants of Audiovisual Text in the Aspect of TV Discourses Research
metadata.lang: en_GB
metadata.name: dc.type
metadata.value: Article
metadata.lang: en_GB
resources.filename: 17-Berezhnaya.pdf
resources.url: https://dspace.spbu.ru/bitstream/11701/6092/1/17-Berezhnaya.pdf
resources.format: Adobe PDF
resources.size: 534,16 kB