title: Pragmalinguistic approach in the ambivalence idea in term of COVID-19 laughter culture
metadata.name: dc.contributor.author
metadata.value: Taktarova, Anna V.
metadata.lang: -
metadata.name: dc.contributor.author
metadata.value: Cherkasova, Marina N.
metadata.lang: -
metadata.name: dc.date.accessioned
metadata.value: 2023-02-03T13:07:47Z
metadata.lang: -
metadata.name: dc.date.available
metadata.value: 2023-02-03T13:07:47Z
metadata.lang: -
metadata.name: dc.date.issued
metadata.value: 2022-12
metadata.lang: -
metadata.name: dc.identifier.citation
metadata.value: Taktarova A. V., Cherkasova M. N. (2022). Pragmalinguistic approach in the ambivalence idea in term of COVID-19 laughter culture. Media Linguistics, 9 (4), 414–430. https://doi.org/10.21638/spbu22.2022.408 (In Russian)
metadata.lang: en_GB
metadata.name: dc.identifier.other
metadata.value: https://doi.org/10.21638/spbu22.2022.408
metadata.lang: -
metadata.name: dc.identifier.uri
metadata.value: http://hdl.handle.net/11701/38956
metadata.lang: -
metadata.name: dc.description.abstract
metadata.value: Relevance of our research is determined by the practical results of three scientific analyzes.
  The first one has showed Top-10 discussed problems on Internet with the key words “modern
  system” (with “Modern system of education” on the Runet’s top). The second one is a
  survey of Internet communication. It demonstrates humorous component in media-texts
  on a given theme. The third one is the main pragmalinguistic analysis. It deals with the
  media-texts with a humorous component from the ambivalent point of view. Empirical
  base of our paper is the media-texts with humorous component. They are devoted to the
  educational process in Russian Federation in 2020. The texts were analyzed with conative
  oriented strategies “Author`s expectation” and “Author`s assessment. The expectation category
  is connected with “accepted” or “facial reality” of the media-text`s sender; assessment
  category reflected positive-approving, negative-disapproving and neuter- indifferent assessment
  contains a certain affective reaction on situation. The strategies are textual and regulatory
  simultaneously. They may be applied not only according to the indicator`s direction to the media text`s receiver, but according to facial, social and idiographic characteristics
  of the text`s author. The subject of the research is the author’s choice of those variants of
  the statement which are preferable for material presentation and for latent regulation of the
  receiver. SSG (smaller scale syntax group) is the unit of our analysis. The sender of the text
  is obligatory actualized definite grammar form in this group. Ambivalent approach “assessment
  vs reaction” — “assessment vs reality” to media area in terms of laughter culture has
  revealed mixed feelings of the media-text`s senders to the modern system of education and
  it is a part of mass consciousness. Media-texts with humor effect create the ambivalent part
  of mass consciousness as a common experience and response to crisis of Russian Federation
  educational system.
metadata.lang: en_GB
metadata.name: dc.language.iso
metadata.value: ru
metadata.lang: en_GB
metadata.name: dc.publisher
metadata.value: St Petersburg State University
metadata.lang: en_GB
metadata.name: dc.relation.ispartofseries
metadata.value: Media Linguistics;Volume 9; Issue 4
metadata.lang: -
metadata.name: dc.subject
metadata.value: media-text
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: pragmalinguistics
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: ambivalent approach
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: education
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: humor effect
metadata.lang: en_GB
metadata.name: dc.title
metadata.value: Pragmalinguistic approach in the ambivalence idea in term of COVID-19 laughter culture
metadata.lang: en_GB
metadata.name: dc.type
metadata.value: Article
metadata.lang: en_GB
resources.filename: 414-430.pdf
resources.url: https://dspace.spbu.ru/bitstream/11701/38956/1/414-430.pdf
resources.format: Adobe PDF
resources.size: 960,16 kB