title: Mitigating the Stigma Associated with Divestment - a Legitimation Perspective
metadata.name: dc.contributor.author
metadata.value: Brown, T.
metadata.lang: -
metadata.name: dc.contributor.author
metadata.value: Panibratov, A.
metadata.lang: -
metadata.name: dc.date.accessioned
metadata.value: 2017-10-25T11:58:57Z
metadata.lang: -
metadata.name: dc.date.available
metadata.value: 2017-10-25T11:58:57Z
metadata.lang: -
metadata.name: dc.date.issued
metadata.value: 2017
metadata.lang: -
metadata.name: dc.identifier.uri
metadata.value: http://hdl.handle.net/11701/8601
metadata.lang: -
metadata.name: dc.description.abstract
metadata.value: While divestment activities have been a popular business strategy, there is still the
  stigma of “Failure” attached to it which can have negative effects on a company’ reputation.
  In this paper, we take a communication perspective and argue that divestment decisions have
  an impact on a company’s corporate reputation and this be moderated by the frame companies
  use when announcing divestment decisions. This paper analyzes the interplay of companies
  press release and their divestment decision to better understand how companies use framing
  techniques to mitigate the stigma of “failure” associated with divestment. By means of critical
  discursive analysis of press release by MNC, we examine the framing techniques used by
  companies when announcing their divestment decision. This study sheds light on the
  communication strategy through press release usage by closely analyzing the frames and
  structures used.
metadata.lang: en_GB
metadata.name: dc.language.iso
metadata.value: en
metadata.lang: en_GB
metadata.name: dc.publisher
metadata.value: Graduate School of Management, St. Petersburg State University
metadata.lang: en_GB
metadata.name: dc.relation.ispartofseries
metadata.value: ;#11(E)-2017
metadata.lang: -
metadata.name: dc.subject
metadata.value: divestment
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: corporate image
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: corporate reputation
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: announcement frame,
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: agenda setting
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: legitimation
metadata.lang: en_GB
metadata.name: dc.subject
metadata.value: press releases
metadata.lang: en_GB
metadata.name: dc.title
metadata.value: Mitigating the Stigma Associated with Divestment - a Legitimation Perspective
metadata.lang: en_GB
metadata.name: dc.type
metadata.value: Working Paper
metadata.lang: en_GB